Localize your wordpress site with GeoPosty

Awesome tool for bands to offer their fans specials based on their geographic location.

Amplify’d from thenextweb.com

For instance, let’s say that you are an artisan bread maker. People visit your site from all around the world, but you also have a shop. GeoPosty makes it easy for you to offer coupons to your local customers, who are likely to use them in store, without compromising your site’s design for non-local users.

Another use-case scenario would be if you’re hoping to expand your blog’s readership in a certain region. Visitors to your blog whose IP addresses correspond to that region could be offered special features such as local headlines or a survey asking them what would make the site more useful to them.

According to Mobiah, using GeoPosty is no more difficult than installing and managing a WordPress plugin.

It is, indeed, a pretty amazing set of features. Putting some thought into how you can use GeoPosty might just drive you to marketing your site in ways that you had never before thought possible.

Read more at thenextweb.com

 

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The New Geolocation Conundrum

Amplify’d from thenextweb.com

So now that we’re apparently firmly on the road to geolocation-for-all, the biggest conundrum of all is simply: will “average users” (again, whatever that means) want to share their location for any reason? Will they get location or will they simply see it as the stupidest thing imaginable? While it’ll most likely still be some time before we have this answer, if you look outside the bubble, this is certainly the most vexing and intriguing geolocation conundrum of them all.

The New Geolocation ConundrumRead more at thenextweb.com
 

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Facebook Places brings you location as a service

And I think @baekdal is right: what matters is location as a service.

Amplify’d from feed.baekdal.com

Earlier today, Facebook launched its location based service called Facebook Places. We all knew it was coming, and that it would not be highly innovative, but there were still a few surprises.

Then there was the big disruptive part. Foursquare, Yelp, MyTown, and Gowalla is looking to integrate with Facebook Places.

Boom! That changes everything.
What matters is location as a service. Not location as a game, or a check-in.

Update: You can actually merge you Facebook Place with you Facebook Page, and then a place behaves just like a normal page. This just made Facebook Places 1000% more interesting!

On the upside: This might just be incredible good news for brands and companies. Today it is hard to do location because it so small, and none of the players really dominate. If they all integrate with Facebook places then the brands can just update one site (their Facebook Place page), and it would be visible on both Foursquare, Gowalla and MyTown.

Read more at feed.baekdal.com

 

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