ehm, if the artis themselves cannot have responsibility or control over theyr tribe, how would 10 tips to create a tribe work?
Amplify’d from www.musicthinktank.com
Fans of groups such as the Insane Clown Posse (the Juggalo), the Grateful Dead (the Deadhead), and Jimmy Buffet (the Parrothead), are all apart of communities that exists beyond the band. The music is what brought these groups of people together, and the loyalty to the music acts as the glue bonding them together, but the artists themselves have no responsibility to control the group – the community acts as it’s own separate entity, with its own leaders and followers.
These fans belong to a tribe.
See this Amp at http://bit.ly/aodgth
Thank you for taking the time to share my article with your readers. If you read the rest of the article, I do mention the fact that although tribes exist as a seperate entity from the band, they do need to be started with the band as the initial leader. Once the tribe is established, the band can then pass leadership off to the most dedicated member, or members with proper leadership experience. Feel free to reach out to me on twitter (@miccontrol) if you’d like to discuss it more.
Thanks
Jon Ostrow
Co-Founder, MicControl.com
Hi Jon, allright, but having said that: two questions remain:
1. how to make sure that the tribe can eventually take care of itself? 2. What happens if the tribe decides to emphasize/focus on other stuff than the band would like? What to do with a tribe that doesn’t want to move on, like Bob Dylan encountered?